THE VALUE & PRICING BLOG
The latest stories, blog articles, and pricing news from the Ibbaka team
An Introduction to Service-Led Growth
Service-Led Growth is a concept blend of Product-Led Growth and Strategy Consulting - it draws on the most powerful ideas in each approach. Concept blending is a powerful tool for innovation across all growth models. We invite you to explore the power of service-led growth and think about how it can apply to your business.
Optimizing price - what metrics and goals are you tracking?
As the economy shifts, the key goals for pricing are changing. Net Dollar Retention (NDR) has come to the fore for many companies. Growth models are shifting as buyer behaviors change.
Growth Models to Drive your Company's Performance to Best Capture Revenue
Growth demands that both trust and value are well realized by your customer. Customers are expecting value to be delivered to them and the Service-Led Growth model can drive higher, sustainable, and predictable growth (revenues). This is especially true when customer centricity relies on the synergy between expertise, platforms, and insight to drive the business relationship that in turn drives monetization. The SLG model can be a more powerful way to increase and accelerate value delivered as customer relationships mature over time.
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