Best Practices in Introducing New Pricing

Your 6-Step Pricing Plan Checklist

Don't risk blowing up your pricing launch. Follow these six essential steps to nail it:

1. Value Clarity: Know what each package is worth.

2. Evidence: Gather proof of that value.

3. Messaging: Craft a compelling story.

4. System Setup: Get your tech in order.

5. Team Prep: Train sales, success, and partners.

6. Customer Onboarding: Educate your customers.

By following this checklist, you'll:

• Align pricing with value.

• Communicate changes effectively.

• Minimize backlash.

• Optimize systems.

• Prepare your team.

The payoff? Improved revenue growth, better retention, faster pipelines, and less discounting.