IBBAKA FOR Revenue Operations Teams

Scale Value-Driven Selling Across Your Revenue Teams

Ibbaka’s Customer Value Management platform empowers Revenue Operations teams to enable consistent, scalable value-based selling, improve forecasting accuracy, and drive growth through data-driven insights.

Ibbaka’s Customer Value Management platform is purpose-built for Revenue Operations teams in B2B SaaS companies looking to scale value-based selling across their organizations. By standardizing processes like value discovery and qualification while providing real-time insights into deal health and customer behavior, Ibbaka empowers you to:

  • Enable consistent and scalable value-driven selling across your sales team.

  • Improve forecasting accuracy with actionable analytics that inform smarter planning.

  • Align sales, pricing, and customer success efforts around measurable outcomes to drive sustainable growth.

With tools like the Value Model Engine, unified dashboards, and AI-powered analytics, Ibbaka transforms how Revenue Operations teams support their organizations—ensuring every decision is backed by data and every interaction delivers measurable value.

Enable Value-based Selling

Improve Forecasting

Drive Growth

Enable Consistent and Scalable Value-Driven Selling

Ibbaka empowers Revenue Operations teams to standardize value discovery, qualification, and communication across the entire sales organization. With Ibbaka’s tools, every rep can confidently articulate value, ensuring consistent messaging and scalable processes that differentiate your solution and drive larger deals. By aligning teams around clear value propositions, you can eliminate guesswork and create a repeatable framework for success.

1. Standardized Customer Value Models for Consistent Discovery and Value Calculations

Ibbaka’s Value Model Engine enables Revenue Operations teams to create standardized customer value models that streamline discovery and ensure consistent value calculations. This feature helps align all revenue-generating teams around a shared understanding of customer outcomes, making every interaction more impactful and data-driven.

2. Powerful Value Stories for Standardized Communication

Ibbaka’s interactive value storytelling tools help Revenue Operations teams ensure that sales, marketing, and customer success teams communicate with a unified voice. These powerful stories simplify complex value propositions into engaging narratives, enabling consistent and effective communication across all customer touchpoints.

3. Unified Value Dashboards for Cross-Team Alignment

Ibbaka’s Unified Value Dashboards provide a single source of truth for tracking value delivery across marketing, sales, customer success, and finance teams. This feature fosters cross-functional collaboration by aligning all teams around shared metrics and goals, ensuring everyone is working toward the same measurable outcomes.

CASE STUDY

Jake Athey, VP Marketing & Customer Experience, Widen

“We have worked with Ibbaka on a series of projects to transform our pricing and strategic positioning. They provided us with the evidence and insight to make strategic decisions and execute with greater predictability.”

Discover How Ibbaka Scales Value-Based Selling