THE VALUE & PRICING BLOG
The latest stories, blog articles, and pricing news from the Ibbaka team
Four years of Pricing Transformation predictions from Kyle Poyar and Steven Forth
Beginning in 2020, Kyle Poyar from OpenView Ventures and Steven Forth from Ibbaka have been making predictions about how pricing will transform in the coming year. Our predictions for 2023 came out on January 12. Here is a summary of how our predictions have evolved over 4 years.
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