THE VALUE & PRICING BLOG
The latest stories, blog articles, and pricing news from the Ibbaka team
PeakSpan Masterclass: Pricing Transformations in 2025 with Steven Forth and Edward Wong
What are the key trends that will impact pricing in 2025? What decisions will SaaS leaders need to make on pricing? Join this PeakSpan master class with Edward Wong and Steven Forth to prepare for change and get practical advice on how to lead pricing in a year of transformation. The shift to consumption and usage based pricing, outcome based pricing, hybrid pricing models will all be covered.
Maximizing Value: The Art of Measurement: PeakSpan & Ibbaka Masterclass Q&A
On June 5th, Ibbaka presented at PeakSpan’s Master Class series. We explored practical steps for building a robust value model, a key tool for value-based pricing. This model, crucial for sales, customer success, and product management, helps estimate economic value. In this blog post, we elaborate on questions from the session.
Pricing Diagnostics and Rapid Response (PeakSpan Master Class)
Take control of your pricing with our upcoming Master Class with PeakSpan Capital. Our highly anticipated event is on “Pricing Diagnostics and Rapid Response” and will equip you with a practical action plan that empowers you to swiftly diagnose and take control of your pricing strategy.
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