Ibbaka has unveiled its groundbreaking Ibbaka Foundation Edition, a new software package that revolutionizes Customer Value Management (CVM) for B2B SaaS companies. This AI-powered solution dramatically reduces the barrier to entry for implementing CVM and Value Based Pricing (VBP) strategies.

Ibbaka has released its 2nd annual report on generative AI Monetization in B2B applications, offering crucial insights into the evolving landscape of AI pricing and packaging strategies for 2025. The report, based on data from over 300 companies, reveals that customer success agents are emerging as the primary AI application in B2B, with over 50% adoption rate, while four dominant packaging models (agents, co-pilots, generators, and service as software) are coalescing.

As adoption of generative AI in B2B accelerates, this research aims to track changes in monetization strategies over time. The survey will help B2B operators think through how to monetize new AI-based functionality and identify strategies used by other companies. Results will inform monetization and pricing strategies for AI-based B2B applications, as well as best practices for monetizing innovation. Investors, analysts, and SaaS operators can use the survey results to understand trends in AI pricing and monetization and benchmark their performance against peers.

PeakSpan Capital and Ibbaka have released the 2nd Annual Net Revenue Retention (NRR) 2024 Survey Results, offering valuable insights for B2B SaaS professionals seeking to improve customer retention and reduce churn. Based on responses from 503 SaaS companies, it highlights significant shifts in NRR performance across various SaaS verticals, driven by the integration of AI technologies in 2024.