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Press Releases

Liam Hannaford Liam Hannaford

Maxio and Ibbaka Launch Groundbreaking AI Agent Monetization Survey

Maxio and Ibbaka have launched the "Agentic AI - Value - Monetization - Billing" survey to explore emerging strategies for monetizing AI agents in B2B markets. This initiative focuses on defining packaging patterns, pricing models, and adoption trends for AI technologies, addressing a critical need as businesses seek effective monetization strategies. Industry professionals are invited to participate in the five-minute survey and gain exclusive insights to benchmark their strategies against market trends.

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Liam Hannaford Liam Hannaford

AI Monetization in 2025: Standard Patterns Emerge for AI Application Packaging and Pricing

Ibbaka has released its 2nd annual report on generative AI Monetization in B2B applications, offering crucial insights into the evolving landscape of AI pricing and packaging strategies for 2025. The report, based on data from over 300 companies, reveals that customer success agents are emerging as the primary AI application in B2B, with over 50% adoption rate, while four dominant packaging models (agents, co-pilots, generators, and service as software) are coalescing.

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