Ibbaka has been selected for the 2019 Ready to Rocket list. Curated by Rocket Builders, the Ready to Rocket list identifies the companies in British Columbia expected to have the highest growth and most impact on the innovation economy. Ibbaka looks forward to contributing to the success of the other companies on the list.

Predicting the outcomes of pricing changes is difficult. Many different forces interact. Ibbaka combines market segmentation with causal diagrams and Monte Carlo models to understand the range of possible outcomes of a pricing change and how to manage the risks of the change.

Ibbaka is here to help you drive growth by getting focussing in on the market segments where you create the most value. We help you design pricing that reinforces your value and differentiation. The results is you can capture more value and keep the lifetime value of the customer (LTV) and value to the customer V2C) in balance.