Research & Reports
Drawing from extensive experience collaborating with B2B SaaS businesses, Ibbaka is exceptionally equipped to offer data-driven insights and benchmarks.
Our mission is to empower B2B SaaS companies of every scale with comprehensive market insights, enabling them to make well-informed decisions for their future revenue growth success.
Net Dollar Retention Report
In this report, we aim to offer insights into critical questions that weigh on every SaaS and software Founder/CEO, leadership team, and Board of Directors. We explore the projected Net Revenue Retention (NRR) expectations for 2023, identify the SaaS verticals likely to exhibit superior NRR performance, analyze how growth strategies influence NRR performance, examine the organizational designs that yield optimal NRR performance, and investigate the impact of pricing metrics on NRR performance.
Customer Value Management and Pricing
Ibbaka conducted a survey targeting leaders and professionals to gain insights into the benefits of pricing and customer value management software for their businesses. Through this survey we were able to understand the specific advantages, the value and outcomes that can be achieved from pricing and value management investments.
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Our customers see their average contract value increase 2X-4X, and their NDR (Net Dollar Retention) improve by approximately 10%