Ibbaka’s Online Course - Pricing and Customer Value Management
Jessie Tai is a Consultant at Ibbaka. See her Skill Profile on Ibbaka Talent.
Value-based pricing and customer success are coming together into a new discipline customer value management. People in pricing and customer success need to prepare for this opportunity, but how?
We can all agree that there are never enough hours in a day. With back to back meetings and screen time pilling up, many are finding that they don’t have enough time. In our recent course design survey, the majority of participants said their greatest barrier to online learning is lack of time.
It's rare to have the hours to dedicate to online learning. And with the plethora of resources and media available, it's hard to even know where to start.
Knowing this, Ibbaka is launching a new online course that is bite-sized, engaging and social.
This course will help you answer many key questions, such as:
What is Value-Based Pricing?
How does the pricing and value model connect?
How do you layer in value in the customer journey map?
How does customer value management create value?
What are the critical roles in pricing and customer value management?
Over the years we have been forming partnerships and developing award winning content for companies innovating on how to price, take innovations to market, and deliver customer success programs that change business performance. Our goal is to make these best practices widely available.
We are very excited to introduce this course, you can sign up for the waiting list here. We will keep you posted on what we are learning as we develop this course.
