THE VALUE & PRICING BLOG
The latest stories, blog articles, and pricing news from the Ibbaka team
Ibbaka’s Online Course - Pricing and Customer Value Management
Value-based pricing and customer success are coming together into a new discipline customer value management. Prepare yourself for this transition with Ibbaka’s new course on pricing and customer value management. Sign up for updates on this course and to help us shape the approach.
How would you learn about pricing and customer value management?
Value-based pricing and the customer journey are coming together as a the new discipline of customer value management. How would you like to go about activating and embedding this capability in your organization?
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