THE VALUE & PRICING BLOG

The latest stories, blog articles, and pricing news from the Ibbaka team

Steven Forth Steven Forth

Capabilities - Skills around the value cycle

The fourth choice in the strategic choice cascades is capabilities is capabilities. In order to manage value and capture value back into pricing you need to understand the skills needed to create, communicate, deliver, document and capture (price) value and make sure these are available at each touchpoint along the customer journey. It is not enough to do this internally. Customers may need new skills to understand and participate in the value your offer.

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Career Goals, Innovation Gregory Ronczewski Career Goals, Innovation Gregory Ronczewski

Everyone needs a little wabi-sabi

Embracing the Japanese aesthetic of wabi-sabi, this blog explores beauty in imperfection and impermanence. It challenges the pursuit of perfection in a world that often overlooks the unexpected and unaligned. Through reflections on art, innovation, and competency models, it advocates for valuing the unique and remarkable over the flawless and standardized.

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